Insights

Egger & Co Acquires Reignat

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Egger & Co today announced that it has acquired Reignat, a privacy-friendly, revenue-first web analytics platform. Reignat helps teams see what visitors do, understand why they convert, and grow the channels that actually make money.

Going forward, Reignat operates as OpenRevenue. The product is unchanged: cookieless tracking, visitor journeys, funnels, realtime traffic, and payment attribution. Customers now sign in and install the tracker at openrevenue.com.

Why Reignat

Reignat was built as a clear alternative to bloated analytics stacks: cookieless by default, GDPR-minded, lightweight, and focused on revenue attribution rather than vanity metrics. Teams can connect payments, follow visitor journeys, watch traffic in real time, and ask questions of their data without a data-science degree. That is the same product now branded OpenRevenue.

What this means for Egger & Co

Analytics has long been part of how we help businesses grow. With Reignat joining Egger & Co — and continuing as OpenRevenue — we add an owned product to that practice: a fast, privacy-first dashboard the group and the wider market can use alongside our operating work.

For customers

Existing accounts, projects, and historical data remain in place. Use the same email to sign in at openrevenue.com. We will keep investing in OpenRevenue — realtime insights, revenue attribution, funnels, AI-assisted analysis, and the privacy-first architecture teams already rely on.

Learn more at openrevenue.com.